Scribely
Challenge:
How can we create truly inclusive digital experiences when even accessibility solutions fall short? From video platforms that lack support for alternative audio tracks to “accessible” overlays riddled with alt text errors, today’s web is filled with barriers — even from those claiming to remove them.
Solution:
I led and supported a series of cross-functional accessibility projects aimed at making Scribely's content — and the broader web — more inclusive.
Video Production & Creative Strategy
Clients: Coca Cola + One, Amazon, Walmart, GIPHY, The Whitney, Smithsonian, CoorDown
My role: Captioning, Audio Description, Creative Strategy (tone matching, timing, brand and audience alignment), Copywriting
Articles & Thought Leadership
